WIGOS as a guest at Feldhaus Klinker
Business breakfast on the topic of AI in marketing: more efficient, more creative, more competitive.
Artificial intelligence has long been more than just a trend - it is a game changer in marketing. But the crucial question is: Are you already using AI in such a way that it brings you real benefits?
The business breakfast on March 4 was about not only applying AI, but also using it strategically and creatively for the company. Instead of dry theory, the almost 70 participants can expect practical insights, interactive exercises and directly implementable methods that make day-to-day work easier.
These were the topics:
- Use ChatGPT & Co. correctly and completely - with precise prompting and concrete application examples
- Content & creativity at the touch of a button - but with strategy instead of chance
- Efficiency booster for your everyday life - from text creation to data analysis
- Interactive part - test how you can apply what you have learned directly
- Important dos and don'ts - data protection and risks under the magnifying glass
The speaker, Lina Lücker from the full-service advertising agency team4media, presented these topics clearly and supplemented them with practical tips.
This event was aimed at anyone who wants to understand and establish AI in marketing - for more productivity, creativity and success.
